First post... star date 2025-7-24... oh wait... never mind...
Hi. Thanks for popping by. Let me start off by saying, I am not a writer and I don't pretend to be one on TV, but people... well someone i follow online... says writing is good for you... to express yourself and let others look into your life... to tell a story and give a narrative about you and your beliefs... and i agree... so here we go.
I will warn you though, if grammar is a pet peeve, get off the train now... bc i will definitely, probably not, be grammatically correct most of the time, and punctuation will probably be off... so sorry, grammar police :/
Marketing. If you are a business owner or an entrepreneur... god i hate spelling that word.. you need it. Every business in the world, if they want to succeed needs to market. Right? But it's expensive! When i started looking into direct mail marketing, i couldn't believe how much it cost to mail postcards... but as a REALTOR, that is what they teach you to do, so that is what you look into doing. As i was looking on YouTube for how to design my postcards so i didn't look like everyone else's that came into the mailbox, i came across the 9x12 co-op postcard campaigns... LIGHTBULB!!!!!
The premise of the video was to get a bunch of businesses together to share the space on a giant card to cut costs for everyone... BUT what if MY business was one of them on there, too... i could get my space for pennies on the dollar, be surrounded by other "service" businesses and make contacts while soliciting others to advertise with me... seemed like a win-win.
And as it turns out, it was.
And this is just the start... i think this is such a great idea, i want to keep doing it and help more businesses get their name out there. So if you're reading this, know that's the goal... help smaller businesses and individual entrepreneurs (ugh!) like myself get the word out to the masses, AFFORDABILY and EFFECTIVELY, and how much easier could it be with direct mail??
'til next time...
~Erica